It's raining free beer in Burma

In a bid to boost visitor numbers, a tour company is offering guests free beer for every day is rains in the "golden land" of Burma (otherwise known as Myanmar), which is famous for its temples and unspoilt beauty.


Khiri Travel Myanmar announced that each adult guest will be given two chilled 600ml bottles of beer - or soft drink - if it rains for more than 10 minutes.

The offer runs until September 30 this year and is aimed at busting the misconception that Burma is wet during that period, resulting in some travellers turning away from the area.

Tourists can score the offer in Bagan, Mandalay and Inle Lake, but not in Yangoon or coastal beach resorts.

According to weather site Weatherbase.com, in Bagan (Minbu) at the height of the rainy season there are on average 10 days a month from July to September with any rain. In Mandalay in July and August there are only eight days with rain, and average temperatures are 25C. In Inle Lake (Heho), visitors will have a better chance of a free beer as there are up to 16 days a month during July-September that receive some rain.

"Hotel prices are favourable, the scenery is green, the sightseeing, culture and markets are all vibrant during the summer," Edwin Briels, General Manager of Khiri Myanmar, said of the offer. "It's a great time to come."

Tourism in Burma is starting to take off, with Flight Centre listing the unspoilt country as one of the top 10 places to visit this year.

“Burma, or Myanmar, remains one of the world’s most mysterious and untouched destinations," a Flight Centre spokesperson said. "The country is now on people’s travel radars as a holiday destination, following the encouraging actions of President Thein Sein, who has put the country on the path to democracy."

“Tour companies in Australia are reporting an overwhelming interest in travel to Burma already, following the release of new tours in the region, so predictions are that 2013 is going to be big."

“Luxury hotels have started to pop up and remote areas are now accessible to travellers, however even the most populated Myanmar still feels authentic.”

source: Herald Sun
http://www.heraldsun.com.au/travel/world/its-raining-free-beer-in-burma/story-fni0biiz-1226674189024